From serving as AOR for CPG brands like Pabst Blue Ribbon, to helping tell the story of culture shaping platforms like Resident Advisor, INFAMOUS helps brands articulate their vision and increase awareness of their products.

Our brand campaigns are deeply rooted in direct connections to culture and encompass traditional editorial, content creation, influencer activations and an impactful multi-platform approach.

INFAMOUS was founded as an artist agency, we’ve grown with our clients as they’ve gone from intimate club shows to headlining stadiums.

Working alongside cutting edge underground tastemakers in house and techno, global music stars, icons like The RZA, and even blockbuster film composers, INFAMOUS understands how to build and sustain a narrative, support releases and generate noise that cuts through for emerging talent to superstars.

Festivals are drivers for youth and contemporary culture.

Beyond music, INFAMOUS seeks to highlight the food, art, technology and visual stories that differentiate our festival and event clients.

We understand how to work, and authentically engage, with artists around festivals, from emerging local talent to headliners.

Through IRL experiences, social activations, traditional reviews, line-up announcements, media and creator press-trips and travel-driven itineraries INFAMOUS brings festival and event stories to life.

Whether it’s an album campaign, EP release or ongoing retainer, INFAMOUS has handled music campaigns for major labels, indie imprints and boutiques.

We’ve worked with some label clients for over a decade, helping them to grow and tell their story, as well as handling individual campaigns.

We understand how music needs to be released, and push beyond editorial to encompass streaming, radio, YouTube, while enabling artists to tell the story behind their music.